Polkadots and Moonbeams on 3rd Street are having a sale starting next Thursday, July 24th. Lots of your favorite designers will be on sale including:

AG Jeans, Alice + Olivia, Splendid, Beth Bowley, Tart, Corey Lynn Calter, Black Halo, Free People, Ella Moss, Sky, Akiko, twill22 … to name only a few.

Everything is 30-60% off. Get there early to get the small sizes and don’t forget to mention serafinaVIP at check out or use it as a promo code online to receive another 10% off. Want another discount? Sign up for their mailing list on their website and receive a $10 coupon off your next purchase.

Polkadots and Moonbeams
8381 West Third Street
(Between Orlando & Kings Road
2 blocks East of the Beverly Center)
Los Angeles, CA 90048
Ph: 323-655-3880

This weekend only Friday, July 18th - Sunday, July 20th!

Oou in Los Feliz would like to invite all of you to come shop and receive a discount on everything in the store… including the vintage and new arrivals. Don’t forget to take a percentage off of their exclusive lines of vintage sunglasses.

Some of their rockin’ lines include: Eco-skin, Central Park West, Plastic Island, MM Couture, Larsen Gray, Edie France, Aristocrat, J Brand, Odyn and many more that’ll fit petite women. So come in and see ‘em this weekend.

I’ll see you grrls there for sure! For years, Oou has always been one of my favorite shops in L.A.

Oou
1764 N. Vermont Ave.
Los Feliz 90027
(323) 665-6263

I love Santa Barbara for oh-so-many reasons. Shopping on State Street being one of them.

Even though State Street has five-star shopping like Juicy Couture, Betsy Johnson, Saks Fifth Avenue and Blue Bee, my favorite place to shop is Yelllowstone Vintage.

Their tagline is ‘for those who desire vintage luxury’. And its easy to see why.

The quality of the vintage is always outstanding, and they carry a huge selection. The garments are impeccably clean and pressed with lots of petite sizing to choose from.

My favorites? The racks and racks of vintage dresses. Whether you’re lusting for polyester or silk, 50’s-80’s styles, plaids, stripes or solids –you’re sure to find something that’ll knock your socks off. Let me not forget to mention their skirts. They have loads of skirts that fit in the waist AND at the knee.

There are many other unique pieces that rock a wardrobe like vintage purses, belts, jewelry, hats and excellent vintage t-shirts. I always walk away with something unique that fits!

Hey Angelenas! The Little Bra Company lingerie is now sold at Bittersweet Butterfly in Silver Lake. If you’ve been dying to get a look at the line close up — you now have the chance!

The line is super comfortable and if you are a part of the A & B team you’ll definitely wanna jump in your hybrid and make your way to the East Side to try one on. Sizing runs small in both the bras and panties.

Bittersweet Butterflies
1406 Micheltorena Street
Los Angeles, CA 90026
(323) 660-4303

Beach totes are a necessity in Los Angeles. If you aren’t headed to the ocean then you’re off to the pool parties. I’m on a mission to find a new perfect beach bag that holds everything and looks great. Let me know if you have any ideas.

Cole Haan Georgia Tote | $195

Eco Ethnic Beach Tote | $53

Us petite California gals are lucky. We have a bevy of great, petite fashion designers, entrepreneurs and trendsetters in our fair state. And I must say, it’s incredible how we’ve surfaced and spoken out — and the fashion industry answering with collections designed especially for our smaller frames.

In honor of us and the niche industry we’ve helped shape, I’d like to give all of my petite golden-state sistas a special shout out! I’m thrilled with the wealth of petite-everything out there, so I’ve giving them their own serafina page.

I’ve started the list, but I need your help. Am I missing anyone? Anyone new I should know about? Email me: info AT serafinablog DOT com or leave a comment!

Ellen Shing
Lula Lu Petite Lingerie
San Mateo

Emily Lau
The Little Bra Company
Los Angeles

Fernanda Carniero
Fernanda Carniero Designs
Los Angeles

Liz Dutra
My Sweet Petites
San Diego

Peggy Li
Peggy Li Creations
San Francisco

Lynn Colclough
Balzac
Irvine

Michele Scholnick
Branch Jewelry
Santa Monica

Sunny Suppa
5’2”
San Francisco

Sheen and Pam Borja
Tamiece
San Francisco

Catherine Bui
Lovelina
Berkeley

Trina Turk is offering 50% off of all spring merchandise selected starting June 12th! Definitely check it out — this season has been uber extravagant.

Los Angeles Boutique 8008 W. 3rd Street
Los Angeles, CA 90048
Phone: 323.651.1382
lashop@trinaturk.com

I checked out the Barney’s Co-op sale at The Grove last weekend, and I of course bought nothing on sale. Although I did get two great new classic pieces for my summer wardrobe.

Velvet Shireen Dress

Its super sexy on and I love the double layer of cotton gauze. And, it looks perfect without a bra. Did I mention it’s machine washable?

Theory Palmer Pant

I’ve been searching endlessly for a new linen pant and I’ve finally found it. What’s great is that its a blend and doesn’t rumple as easily. The Palmer pant is perfect for going from the office to dinner. Want it in another color? It comes in tan too.

Sizing isn’t true to the above image, they hit at the ankle for me.

You’ll wanna check out the new selection of Devi Kroell handbags at Beige in WeHo. They’re gorgeous and up for grabs. If you’re on the market for a new bag, you’ll wanna check these out this weekend. I’ve been told they’ve only got a few in stock…I may pick the brown one up. It looks like a great everyday bag that I could take to the client, as well as something I could carry my lap top in.